Lessons From My Morning Run

I woke up this morning, not really knowing what side of the bed to crawl out of. Feeling equal parts fortunate and anxious. Completely blessed and all kinds of scared. Lemonade and Please Feed The Animals have, as I say in the trailer, been my life’s work. I can’t imagine doing anything else. And there’s no way I’m stopping.

As of today, neither venture has generated a dime. Any progress, all the press, so far have been because of the amazing generosity of Picture Park, Skookum, Finish, numerous guest bloggers, and the individual selfless acts of too many Animals to mention here, none of whom have asked for a single thing in return.

Yet I ran this morning, head down, brooding over the things that aren’t. Real things that can’t be ignored. Like, are we going to have to sell our house? And, the preschool bills need paying. And, how am I going to do the million things I need to do to finish the movie, get the new PFTA site up, and be the Lemonade I preach?

I stared downward at the canvas of black tar and sidewalk pebbles, my white New Balance rhythmically entering my line of site, absorbed in a self-flagellating trance.  All I could think was, man, I paid too much for these shoes.

And then I heard a loud, almost-angry squawk. There, in this little pond that marks the 1-mile point on my run, was this enormous, majestic swan. Several yards away on the shoreline sat a bunch of inferior-feeling ducks, watching in what I read to be a combination of awe and intimidation.

I stopped and joined them. Taking in the amazing sight. Not knowing or caring what she was doing there. Not knowing or caring about anything. Except wishing that I knew how to speak swan.

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8 Comments

  1. carter
    Posted August 12, 2009 at 1:05 pm | Permalink

    great-lookin’ trailer. can’t wait to see the finished project. props to the makers and the ones who are “making it” outside of the ad world. kudos.

  2. Nick
    Posted August 12, 2009 at 3:23 pm | Permalink

    Eric,

    My name is Nick and I was someone helping you with the shooting of Lemonade in Boston. The experience of shooting this with you has given me some perspective on my own life.

    I just watched the trailer today for Lemonade and got goosebumps. I hope you find answers to your questions and that things start presenting themselves to you. If the quality and the message of Lemonade are any indication to what you have in store, I am positive that your questions will start solving themselves.

    Best of luck and if theres any additional help on Lemonade that you need, do not hesitate to contact me.

  3. Posted August 13, 2009 at 11:00 am | Permalink

    Erik, you speak swan.

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  4. Heather
    Posted August 13, 2009 at 12:49 pm | Permalink

    Erik,
    I just discovered the trailer for Lemonade and I too got goosebumps. After 14 years in the agency business, I was laid off for the first time, three weeks ago. And strangely, it feels pretty good. Yes, of course there are the momentary financial panics. But what you’re doing is better than good. Don’t lose hope.

  5. Posted August 13, 2009 at 1:04 pm | Permalink

    Erik – I recently went back to work after staying home for 10 years raising three little monkey’s (ok fine, technically they ARE humans)and am amazed at the new world I find myself in. Armed with 7 connections in Linked In (4 were family :) ) I convinced myself and my future boss that I could communicate in this new Social Media space and make a difference. So, because I am SO connected :) (and long winded) I saw a link to your movie trailer through Linked In. I have since shared it with three people who after 20, 33 and 14 years respectively find themselves dropped by the employers they planned to retire with. I am positive it will encourage them. I know the anxiety you are faced with everyday – but you should sleep soundly and walk proudly knowing that what you and everyone on this project have accomplished at the end of the day is NOT a paycheck – but, transforming people’s lives! As my 5 year old loves to say when she does something good – “KNUCKLES TO ME, MAMA!” (picture a chubby litle hand giving you knuckles :) The very best of luck to you and I will self-appoint myself as a groupie and publicity goddess and spread the word!

    JZ (not to be confused with the rapper).

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  1. [...] much appreciate blogs that catalog the trials of the free agent. To name a few: Steven DeMaio, Erik Proulx and recently (I hope)Chris Spagnuolo. I guess this is my contribution to some already-great [...]

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