How Did I Get Here?

Right now, I’m on the Boston to New York Megabus on my way to film a commercial for Yahoo! And it got me thinking, “How did I get here?”

I mean, two years ago, becoming a director was the last thing I would have imagined. Climb the ladder to creative director? Sure. Own an agency some day? Possibly. But film director? Those were the specialists. The hired guns. That could never be me.

Yet here I am, one and a half films and a few commercial shoots into my new career as an independent film and commercial director. There have been so many divergent paths along the way. But as the months go on, I am doing more directing and less ad-guy freelancing, and I have to say, it’s incredible.

So I thought it would be a fun exercise to plot my career path in much more detail than the greatest hits you’ll find on my resume and LinkedIn page.  I think it’s a pretty good example that even if you’ve spent most of your life doing one thing, it’s not too late to evolve into something else.

Here’s a rough time line of my work history from college graduation to present day:

  • 1993: Graduated from the University of New Hampshire with a Bachelor of Arts in English/minor in Journalism.
  • 1993: Worked for the Boston Phoenix Personals department in their call center, helping singles write things like: “29 yo man seeks woman for long walks along the Esplanade. Must share  passion for leather masks.”
  • 1994: Realized this was not a gateway to more serious journalism. Quit and moved to San Diego without a car or a job.
  • 1994: Became a receptionist at Flowers Group Advertising & Design in San Diego. Published my first ad copy. (A coupon ad for Sea World.)
  • 1995: Homesickness and a desire to pursue copywriting bring me back to Boston. No job, but a clarity of purpose.
  • 1995: Odd jobs at mutual fund companies and call centers as I worked on my spec copywriting portfolio. Most likely interrupted your dinner to sell you an MBNA credit card. Sorry about that.
  • 1996: My first advertising job! The Morrison Agency in Atlanta takes a chance and hires me as a junior copywriter. Start to believe I’m hot shit.
  • 1997: After roughly a year at TMA, I get homesick again and move back to Boston. This time, though, I had a job lined up at Allen & Gerritsen. My account was to be Sybase.
  • 1997: Writing sales sheets for enterprise software was not exactly what I pictured when I got into advertising. Where were the frequent flier miles? The Super Bowl commercials? The stays at Shutters?
  • 1998: Enter the portfolio program at the Creative Circus in Atlanta (my second stint in that city). Even though I was working in the business, I wasn’t doing the kind of work I wanted to do. And my portfolio wasn’t strong enough to get me into the agencies that were. Time to start over.
  • 1999: Graduate from the Creative Circus. Get a job at a Boston-suburb startup agency called the Donovan Group.
  • 2000: Win my first advertising awards.
  • 2001: The Donovan Group closes its doors after several dot com clients stop paying their bills.
  • 2001: Move to Cleveland for job at Brokaw.
  • 2004: Move to New York for job at Lowe
  • 2005: Lowe restructures management. With new management, I go “out with the old” and rack up my second layoff.
  • 2005-2006: Permalance at StrawberryFrog.
  • 2006: Move back to Boston for job at Arnold
  • 2007: Create campaign that won Volvo business. Feeling secure.
  • 2008: Get offered raise and promotion from direct boss.
  • 2008 (two days later): Get laid off. For a third time.
  • 2008: Start writing this blog.
  • 2009: Make a movie about people who reinvented themselves after a layoff.
  • 2010: Begin production on another movie about the reinvention of Detroit
  • 2010: Get my first commercial production work for Dell.
  • 2011: Get my second commercial production work (also for Dell).
  • 2011: Finish 15-minute short of Detroit film. Continue production of feature.
  • 2011 (today): Hired for more commercial production work, this time for Yahoo!

I’m having a blast, and I have the forced exploration into alternative careers to thank.

 

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15 Comments

  1. Posted May 31, 2011 at 8:47 pm | Permalink

    Awesome. And the best part? You’re not done yet.

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  2. Posted May 31, 2011 at 8:56 pm | Permalink

    So cool. This makes me more excited for my own future. Who knows where I’ll be in a few years.

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  3. Posted May 31, 2011 at 9:43 pm | Permalink

    After 20+ years in high tech, I’ve been through 4 layoffs, 2 mergers & acquisitions, 1 bankruptcy, 1 divestiture and 1 spin-off. Every morning is a chance to make a decision – sometimes you get to make the decision, and sometimes it’s your employer. So determine what your passion is, figure out a way to make it pay, and stay flexible as nothing lasts forever.

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  4. Techquestioner
    Posted May 31, 2011 at 11:49 pm | Permalink

    Quite a trip, Erik. Most of us have no idea when we pick a college major whether it will take us where we want to go. Many of us don’t have a clear idea of where we really want to go, either. I admire those who take chances and risk serendipity, and trace an interesting career path. You’re definitely taking one now. I started out to become an architect, and ended up a technical writer. We have to trust ourselves to choose good options when we reach decision points, such as when we lose our jobs.

  5. Posted June 1, 2011 at 12:15 am | Permalink

    Reading this makes me really happy for you. You chased a dream and you caught it. Very inspiring. In fact, in the next few days I’m going to create a timeline like yours for myself and make up the kind of path I’d like to see it take from here—then pin it to my wall.

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  6. Posted June 9, 2011 at 10:35 pm | Permalink

    What a long strange trip it’s been. Very inspiring.

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  7. Posted June 28, 2011 at 7:23 pm | Permalink

    I love this site. I lost my job last summer for reasons probably budget related, maybe hate related-who cares now. I just happened to see the “Lemonade” documentary on the uh… Documentary Channel and I had tears of joy. I came to realize when you get laid off or fired, they’re not going to go around for the rest of their days thinking about me, so why should I carry them on my back? I started doing freelance work a few months ago while looking for work and now I don’t have time to look for work anymore. I’m not making the kind of money I was before but I’ve never been happier about “work” in my entire freaking life. I’ll never go back to work for “the man.” No freaking way. I’d only make them look bad anyway.

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  8. Posted July 12, 2011 at 4:26 pm | Permalink

    This is a very interesting blog! If you do any marketing for it or any company we’d like to hear about it at http://www.biznextdoor.com. We are putting a database together of just which marketing service works for which type of business. If you have any experience please share. We are giving away $100 Adword coupon’s to select posts.

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  9. Posted July 14, 2011 at 6:21 am | Permalink

    PhotoShoot With Oscar Winning Photographer, Candice, with One Step Beyond:

    When arriving at Candice’s countryside studios we were greeted by beautiful fields, magnificent horses and a serene environment perfect for photography. Inside the beautifully converted barn we were greeted by a dozen industry professionals who were assisting Candice and ourselves on the shoot.

    The set-up saw us being transformed into superstars as we had our hair, makeup and outfits all dealt with by a team of top stylists. Both shots were set up beautifully and the whole day ran smoothly.

    The team were approachable and fun and made all of us feel totally at ease with the often intimidating setting. We knew we were in capable hands due to the structured running of the shoot and eagerly awaited the final images!

    The end result, as you can see, is an amazing piece of photography and Candice is a credit to the photographic industry.

    SEE http://on.fb.me/rbyeUz

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  10. Posted July 16, 2011 at 5:13 pm | Permalink

    Love. Love love love. So true. Was told this year to start directing by a colleague in the biz… have been kind of shellshocked ever since. Never in a million years thought of myself as a director, but if the shoe fits?! :)

    Great, honest post Eric. So nice to see myself reflected. Crazy creative business we live in.

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  11. Posted August 20, 2011 at 5:53 pm | Permalink

    I love this. The past few years out of college have presented so many obstacles and blessings that I’m beginning to think – if I had immediately been able to do what I thought I wanted to do, I never would have had the chance to do what I actually wanted to do.

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  12. Posted September 23, 2011 at 12:43 am | Permalink

    You seem to have done some of it all but it is great that you share your success and failures, because it is important for everyone to see to get there you have to make stops alone the way, change direction, and sometime doubt if they were suppose to be on the path they walking. It is great see some success in being a director. I have always wanted write script, but I never pushed myself hard enough to do it. Hey reading your post, you seem to have never gave up and sounds like you like what you do.

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  13. Posted November 21, 2011 at 5:10 am | Permalink

    Nice insight you got here: “I think it’s a pretty good example that even if you’ve spent most of your life doing one thing, it’s not too late to evolve into something else.” At times, I feel like I’m stuck in a rut, in a job that I (pretty much) hate which hates me back… so it’s nice to hear about new beginnings and about people who are doing well at it. Makes me hopeful about the future as well.. I would love to see some of your work, how could I possibly get a hold of them?

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  14. Terri
    Posted December 12, 2011 at 11:16 pm | Permalink

    I just found thus site by watching the documentary Lemonade. Last Friday became the casualty of a small company needing to make cutbacks and struggling to make payroll! Having 20+ years in the office automation industry, I am trying to get my bearings on what my next move should be. This industry has provided me with a very good living! While most may feel that copiers, faxes, printers and scanners isn’t sexy it is quite exciting to engage an executive level decision maker to show them the many benefits of implementing a strategy to manage all of those devices within their company! I have been successful in always having something else lined up, but I must admit that I am in unchartered waters with this recent occurrence. I am glad that I found your website and I am hopeful that I will get “back on that horse” and begin again!

  15. Stephen
    Posted December 23, 2011 at 6:24 pm | Permalink

    Great idea to list your experiences like that! I wonder what roles your former employers played in your career path, I always thought they have an important influence in anyone’s career and that’s why we need to share a good relationship with them. If you are wondering how you can check this out http://academy.justjobs.com/dont-suck-at-your-job/

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