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Category Archives: Karma

Think This Person Will Get Hired?

Do something interesting. Do something worth talking about. Do something worth sharing.
That’s how you stay alive, vibrant, and employed (if you want to).

SF Lemonade Screening To Benefit Red Pencils

The Red Pencils are a San Francisco-based group of adfolk who are training for the 7-day, 545-mile AIDS/LifeCycle ride from San Francisco to Los Angeles. To raise money for this incredible cause, they’ll be holding a fundraising event on Feb 23 at the Barrel House, which includes a screening of Lemonade, Q&A with me, and [...]

What Do You Expect?

I grew up with someone who lived by the motto, “Hope for the best, but expect the worst.” His feeling was, if you hope for the best, there’s always a chance that some day you’ll get lucky. But if you expect the worst, well, when things go sour there’s less room for disappointment.
But here’s the [...]

2009 – The Year Of Factions

It’s New Years Eve. Instead of getting my champagne on, I opted to stay in for a quiet night of reflection. We put the kids down early, and now I just want to be with my wife (who is sitting right here next to me), my thoughts, and a glass of Malbec.
Thanks to the numerous [...]

‘Generous Corporation’ Is Not An Oxymoron

Just before the Boston screening of Lemonade, we were contacted by an international retailer who expressed interest in sponsoring us. Apparently, Lemonade was in alignment with their 2010 corporate campaign and they wanted to be part of our project somehow.
The idea was that we would travel to different cities around the country to screen the [...]

Your Positive Vibes

The filming and editing of Lemonade are complete. We’ve had a few screenings. People laughed and cried exactly when they should have. I got hugs and thank yous and vigorous handshakes from strangers. Emails are pouring in with requests for screenings all over the world. CBS News With Katie Couric came to the Boston screening.
This [...]

Ride With The Red Pencils

My friends Shawn Webster and Keith Gibson have created an organization called the Red Pencils. First mission: assemble a team of advertising and creative professionals to train for the 2010 Aids Lifecycle Event.
Here’s a quick Q&A with Shawn and Keith about what they’re trying to accomplish with the Red Pencils. It’s further proof that our [...]

Call For Lemonade Stories

When we chose which stories to film for Lemonade, much of the final decision came down to logistics. They had to have lost a job in advertising. They had to be available on a specific shoot days in either LA, Boston, or NYC. And they had to be willing to tell their story on camera.
Unfortunately, [...]

Happy Employment New Year

Smell that?  It’s Panama Jack dissipating off the skin of America’s workforce.
Summers are always a tough time to get hired. And recession summers make it all but impossible. But recession or not, the days right after Labor Day bring with them that new-three-ring-binder smell of optimism. Creative directors are back from their lake houses. HR [...]

Animal Of The Week: Geoff Vreeken

Meet Geoff Vreeken. He’s from Vancouver, which is Hollywood North for anyone who has ever done commercial television shoots there.
People flock to Vancouver for its idyllic setting and potent pot, but Geoff knows something about it that few of us from the States even realize – that it has one of the world’s worst homeless [...]