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Tag Archives: Freelance

The Short Attention Span Career – by Brad

Longevity used to be celebrated. End of year holiday parties would call out people who worked at an agency for 10, 20, 30, 40(!) years. It’s one thing to read a book by David Ogilvy. It’s another to have actually reported to him.

New Habits Are Born Hard – By Greg Thomas

“What else you got?”
We’ve all heard it. Many of us have asked it. It’s code in our business for “the ideas you have are not fresh.” And we’ve all learned how to push ourselves to try and find fresh ideas. We know the tricks — change your patterns, force yourself into a different mode of [...]

Stop Waiting for the Rain and Make Your Own Weather

In Ad-Job Drought, It’s Time to Think Outside the Industry
by Erik Proulx
This article originally appeared in the TalentWorks section of Advertising Age.
During sustained droughts, the yellow-bellied slider turtle instinctively relocates toward the direction of the nearest body of water. He doesn’t wait in cracked mud for a deluge that will never arrive. He doesn’t look [...]

Heard Through The Jobvine

Writer/Art Director Team – Freelance to FT – Ogilvy (Hong Kong)
Need an experienced, intelligent, adaptable, highly energetic, adventurous team with a Navy Seal-like approach to ideas and details – both writer and art director must excel but as a team it will be your ideas that must blow people away. You must be able to [...]

Huge Discounts on Health Insurance For The Self (Or Un) Employed

I recently sat down with Ian Young for the better part of 3 hours to learn about the health insurance plan offered through the National Association for the Self Employed.
I have to tell you, I was pretty much blown away with how much self-employed people can save on premiums. Where most HMOs/PPOs jack up your [...]

Learn To Promote Thyself (With Animal Discount)

We’ve all done campaigns that have moved the needle. Maybe even won an award or two. But how well do we apply that insight and creativity to marketing ourselves? When it comes to attracting new clients, self-promotion is just as important as the body of work in your portfolio.
So on June 15th, the Boston Ad [...]

Would You Turn Down A Job Offer Right Now?

With more bad news from BBDO, The Richards Group and the entire media industry, the pink slip craze is alive and kicking. Layoffs still lurk on every corner. Hiring agencies are still hard to come by.
So if you’re fortunate enough to get a job offer, by all means, pop some champagne. Hundreds of thousands of [...]

Cards Of Change

The second I tweeted about the PFTA film, I got about a half-dozen replies from people referring me to Cards Of Change.
The premise of the site is simple: If you’re one of the unfortunate many to lose your job, scribble what you’ve been up to on an old business card. Take a picture of that [...]

I Am Manifesto Man

I’ve written dozens of client manifestos over the years. Just never for myself.
It’s a decidedly different experience to manifest your own beliefs. I don’t have to figure out what my client stands for because I am the client. I don’t have to research the target because I am the target. Writing a manifesto for Please [...]